Texas Health wanted to communicate not only that it was one of the largest health systems in the Dallas-Fort Worth area but that it also provided a wide number of services from hospitals to imaging centers, doctor's offices, freestanding ERs...the list goes on.

At Commerce House, we created a campaign of TV commercials, print, billboards, banners and other media to communicate both messages in a memorable way. This included various vignettes across multiple spots showing people with a myriad of problems and in a number of different locations. 

For the TV shoot, I was involved throughout the process, from start to finish and had the awesome opportunity to work with casting, wardrobe, directing, editing, and finishing.

Work done for Commerce House.

Art Direction / Jonathan Congdon, Diego Nava
Copywriting/ Jim Bowling
Creative Direction / Leigh Sander, Vince LoPresti
Director / Greg Bell
Photography / Rick Rodriguez
Production / Charlie Uniform Tango

2017 Dallas Addy / Silver

Sabre, a leading global tech company, came to Commerce House with an interesting problem. They were so good at what they were doing that they feared their employees were getting complacent. They had hardly any competitors and lacked inspiration and motivation. So we kicked them back into gear with a "Sharpen Your Edge" initiative. 

For Sabre employees this initiative would initially take the form of a microsite. The microsite itself encouraged a self-driven user experience that rewarded exploration. Working with developers, we came up with interesting ways to engage the site, such as split screen scrolling, that would keep the user not only interested but encourage their creative sensibilities.

Work done for Commerce House.

Copywriting / Jim Bowling
Development / Nick Brombal, Brian Matheus

Film poster campaign for the Galaxy Drive-In Theater in Ennis, TX, playing off the double-feature advantage it offers.

Below:  Tickets, Logo before-and-after,
Larger versions of posters

Athlete Training and Health needed a new website to easily communicate what they had to offer - professional athlete training with a focus on sports science and medicine.

The site is structured to ease navigation of the wide number of training programs ATH has to offer. It's all built in a templated, easily-customizable style made up of various responsive modules so that ATH could update their content as they saw fit.

Copywriting / Steve Krakauer
Development / Brian Matheus

At Commerce House, I had the very cool opportunity to work on Deep Ellum's Deep Sushi restaurant menu. The new menu combines elements of both street art and Japanese style in an organized and tabbed print.

Label redesign for Holy Kombucha's fizzy probiotic fermented beverage. The flavors in order shown are: Blood Orange, Green Guru, and Yerbucha Rise n' Shine (yerba mate variant).

For Texas Health's MyChart app, I was tasked with showing the Texas Health brand through the use of color, type, photography and an icon system.

Identity and collateral pieces for the New York Butcher Shoppe.

iPad app sponsored by the Kauffman Foundation for entrepreneurs but targeted to anyone who has an interest in solving real world problems.

Voiceover / Micah Johnson
Music / My Only Swerving / El Ten Eleven

A campaign for all you receipt hoarders.
Copy: Thin out the obstacles. Lighter, slimmer wallets.

Photography / Aaron Dougherty

Ad campaign for Otterwax—a bar of wax used to protect various fabrics from getting wet and weathered.

Copy: Nature can be a nightmare. Waterproof your gear with Otterwax all-natural fabric wax.

Illustrations for the beautifully-crafted Faraday e-bike, specifically engineered to tackle the rolling terrain of cities such as San Francisco.